E-E-A-T Standards

SwitchWize Research Desk

Who writes and reviews
SwitchWize content

Every guide is written by a named expert, reviewed for accuracy, and updated when rates change. No anonymous content, no unverified claims.

Our team includes professionals with experience at major U.S. financial institutions — bringing firsthand knowledge of how banks, lenders, and credit products actually work.

The team

Alex Morgan
Alex Morgan
Senior Writer, Savings & Banking
B.S. Economics, 7 years covering personal finance

Alex covers high-yield savings accounts, CDs, and banking strategy. Previously covered consumer finance at a regional publication.

savingsbanking
Elena Torres
Elena Torres
Investing & Retirement Editor
CFP®, 12 years financial planning

Elena covers retirement planning, index investing, and long-term wealth strategy. She is a CERTIFIED FINANCIAL PLANNER™ professional.

investinggeneral
James Wu
James Wu
Cards & Rewards Specialist
6 years credit card analysis, 500+ cards reviewed

James has analyzed credit card rewards programs for six years and personally tests cards across spend categories to give readers real-world data.

cardscredit-cards
Priya Shah
Priya Shah
Mortgage & Real Estate Editor
Licensed Real Estate Agent, M.S. Finance

Priya specializes in mortgage rates, home buying strategy, and real estate market analysis. She holds a real estate license and writes from direct market experience.

mortgage
Rio King
Rio King
Editor-in-Chief
Certified Financial Education Instructor (CFEI)

Rio oversees editorial strategy and ensures every article meets SwitchWize accuracy standards. All rate claims are verified against live data before publication.

savingsmortgage

Our editorial standards

SwitchWize follows Google's E-E-A-T framework as the foundation of every article we publish.

Experience

Our writers have direct experience with the financial products they cover — personal savings accounts, mortgages, credit cards, and investment accounts used in real life.

Expertise

Authors hold relevant credentials — CFP®, CFEI, real estate licenses, and years of specialized financial journalism across our coverage categories.

Authoritativeness

Rate claims are reviewed against data from 150+ institutions. We cite Federal Reserve data (FRED), FDIC records, and official lender sources.

Trustworthiness

SwitchWize earns revenue through affiliate partnerships but our rankings are never influenced by commercial relationships. Editorial decisions are independent.

How every article is made

01

Research

Writers gather rate data, lender terms, and relevant FRED data before drafting.

02

Draft

Articles written to a strict accuracy standard — every rate claim cited, every claim verifiable.

03

Review

Editor reviews for accuracy, completeness, and compliance with SwitchWize's editorial standards.

04

Fact-check

Rate data verified against live sources on the day of publication.

05

Publish

Articles go live with publishedAt and updatedAt timestamps for full transparency.

06

Maintain

Articles reviewed on a rolling basis. Rates verified and updatedAt bumped when content is refreshed.

Where our data comes from

Rate data

150+ institutions reviewed. Rate observations are stored with source URL, timestamp, and institution ID, then checked by hand quarterly.

Market benchmarks

Federal Reserve Economic Data (FRED) for national averages — DPSACBW027SBOG for savings, MORTGAGE30US for mortgages, TERMCBCCALLNS for credit cards.

Affiliate disclosure

Some links earn referral fees. These never influence rankings or recommendations. All rankings based on independent analysis.